Category

Social Media

Explore our latest insights and articles in this category.
facebook and instagram launching new features in 2020

To say it’s been a strange year so far would be an understatement. Yet, even in the midst of a pandemic (and no doubt because of it) programmers at Instagram and Facebook have been busy at work updating the platforms with new features. We’ve highlighted five of these social media updates that can benefit advertisers, […]

national positions wins award

Today’s exciting news is a wonderful reminder that without the diligent efforts of our incredible team and trust from our exceptional clients, none of our success would be possible. Last year, National Positions received our first three official Communicator Awards, and this year, we did it again. Not only did we win three additional awards […]

Halloween orange cat

The season is upon us again! Pumpkins are being carved, Thanksgiving feasts (and second helpings) will soon be eaten and—before you know it—gifts will be wrapped (and unwrapped). But let’s not focus on falling snowflakes and festive music just yet… First, we are going to sink our teeth into some of our favorite ways to get […]

instagram ios app icon

When you think of Instagram, you probably think of pretty pictures, models posing with free products, and jealousy-inducing vacation views. While that may be what you ultimately see, there’s a lot more going on “behind the screen” to ensure that that that content makes it to your feed. And Instagram pros know all the tricks. […]

woman browsing facebook company page

Facebook is the ideal platform for nurturing existing customers and gaining new prospects. If you’re using Facebook ads, or you plan to use them in the future, we’ve got some tried-and-tested ways to reach your target audiences on the platform. First things first, though. You need to know who your target audiences are before you […]

business people using linkedin

Forgive us for using an old cliché, but people do business with people, not with companies. You need to build brand awareness, sure. But people will always choose to do business with those they like, trust, and value. That last one is important. Your clients must find what you have to offer—your expertise, your willingness […]

facebook sign on cell phone

The digital age has changed life in ways that were unimaginable only a few decades ago. In 1980 we entertained ourselves with color TV and 8-tracks. Today we have digital access to unlimited information and live our lives on smartphones and social media. Things are changing dizzyingly fast. If you sell a product or service, […]

facebook on laptop

Facebook is perhaps the most well-known and highly populated website on the planet, with an estimated 2.27 billion active users worldwide. As the platform continues to be a stand-out leader in social media, Facebook ads are a powerful way to reach thousands of buyers as they check their feeds throughout the day. It also gives […]

red google home with holiday decorations

If you are in the retail space – whether you have a physical location, an ecommerce site, or both – you likely need to make a big splash during the holiday season in order to have a successful year. Without a doubt, retailers feel the pressure when the holiday season rolls around. Without a strong […]

IGTV on instagram

Brands and consumers don’t always see eye to eye. Consumers are savvier than ever and tend to be a little skeptical when it comes to advertising. But when it comes to video content, and even video marketing, consumers and content creators just can’t get enough. Enter IGTV. While it had been rumored for months – […]

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